a Department of Journalism & Creative Media , The University of Alabama.
Health Commun. 2018 Aug;33(8):954-961. doi: 10.1080/10410236.2017.1323320. Epub 2017 May 24.
A quantitative content analysis examined the portrayal of schizophrenia in eight of the most read online news publications in the United States. The analysis documented the prevalence of stigma frames, which communicate stereotypes concerning schizophrenia, and stigma-challenge frames, which contradict stereotypes, in 558 articles related to schizophrenia. The study also examined the relationship between media framing and reader commentary, including the likelihood of readers posting stigmatizing comments, stigma-challenging comments, and comments in which they disclosed personal experience with mental illness. Stigma frames were prevalent in the sample, suggesting the news media continue associating schizophrenia with violent and criminal behavior. Stigma frames stood greater chance of being accompanied by stigmatizing comments from readers when compared to stigma-challenging frames. Conversely, stigma-challenging frames stood greater chance of being accompanied by stigma-challenging comments from readers. Readers were more likely to disclose personal experience with mental illness when they encountered a stigma-challenging frame. Recommendations are made for journalists and health communicators.
一项定量内容分析考察了美国 8 家最受欢迎的在线新闻出版物中关于精神分裂症的报道。该分析记录了在 558 篇与精神分裂症相关的文章中，污名框架（传达与精神分裂症有关的刻板印象）和污名挑战框架（与刻板印象相矛盾）的出现频率。该研究还考察了媒体框架与读者评论之间的关系，包括读者发布污名化评论、挑战污名化评论和透露自己精神疾病经历的评论的可能性。污名框架在样本中很常见，这表明新闻媒体继续将精神分裂症与暴力和犯罪行为联系在一起。与污名挑战框架相比，污名框架更有可能伴随着读者的污名化评论。相反，污名挑战框架更有可能伴随着读者的污名化挑战评论。当读者遇到污名挑战框架时，他们更有可能透露自己的精神疾病经历。为记者和健康传播者提出了建议。
