Department of Psychology, Stanford University.
Psychol Sci. 2018 Apr;29(4):604-613. doi: 10.1177/0956797617741720. Epub 2018 Feb 23.
Reciprocity and reputation are powerful tools for encouraging cooperation on a broad scale. Here, we highlight a potential side effect of these social phenomena: exacerbating economic inequality. In two novel economic games, we manipulated the amount of money with which participants were endowed and then gave them the opportunity to share resources with others. We found that people reciprocated more toward higher-wealth givers, compared with lower-wealth givers, even when those givers were equally generous. Wealthier givers also achieved better reputations than less wealthy ones and therefore received more investments in a social marketplace. These discrepancies were well described by a formal model of reinforcement learning: Individuals who weighted monetary outcomes, rather than generosity, when learning about interlocutors also most strongly helped wealthier individuals. This work demonstrates that reciprocity and reputation-although globally increasing prosociality-can widen wealth gaps and provides a precise account of how inequality grows through social processes.
互惠和声誉是鼓励大规模合作的有力工具。在这里,我们强调了这些社会现象的一个潜在副作用:加剧经济不平等。在两个新的经济游戏中,我们操纵参与者拥有的金钱数量,然后让他们有机会与他人分享资源。我们发现,与财富较少的给予者相比,人们对财富较高的给予者的回报更多,即使这些给予者同样慷慨。富有的给予者也比贫穷的给予者获得更好的声誉,因此在社交市场上获得更多的投资。强化学习的正式模型很好地描述了这些差异:当学习者了解到对话者时,将金钱结果而不是慷慨程度作为权重的个体也最强烈地帮助了富有的人。这项工作表明,尽管互惠和声誉总体上增加了亲社会行为,但它们会扩大贫富差距,并提供了一个关于不平等如何通过社会过程增长的精确解释。