School of Communication, The Ohio State University, Columbus, OH, USA.
Risk Anal. 2020 Jun;40(6):1212-1225. doi: 10.1111/risa.13456. Epub 2020 Feb 17.
This study draws on the Planned Risk Information Seeking Model (PRISM) to assess Zika virus information seeking and systematic processing, paying particular attention to the relationship between perceived knowledge and knowledge insufficiency. Novel risks, such as Zika, provide an interesting context for examining whether information-seeking models, such as PRISM, are able to predict information seeking when available information is limited or scarce. A cross-sectional, online study of men and women of childbearing age (N = 494) residing in the state of Florida was conducted. Our results provide some support for the PRISM for predicting Zika information seeking intention, as well as systematic processing of information. We also found that individuals with high levels of perceived knowledge were more likely to report high level of knowledge insufficiency, illustrating that contextual factors may impact the fit of risk information seeking models.
本研究借鉴了计划风险信息寻求模型（PRISM）来评估寨卡病毒信息寻求和系统处理，特别关注感知知识和知识不足之间的关系。寨卡等新型风险为检验 PRISM 等信息寻求模型是否能够在可用信息有限或稀缺的情况下预测信息寻求提供了一个有趣的背景。这项横断面、在线研究调查了居住在佛罗里达州的育龄男女（N=494）。我们的研究结果为 PRISM 预测寨卡信息寻求意向以及信息系统处理提供了一些支持。我们还发现，感知知识水平较高的个体更有可能报告高水平的知识不足，这表明情境因素可能会影响风险信息寻求模型的适用性。
