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信息处理和风险/收益感知如何影响在线健康社区用户的 COVID-19 疫苗接种意愿。

How information processing and risk/benefit perception affect COVID-19 vaccination intention of users in online health communities.

机构信息

Department of Biomedical Informatics, School of Life Science, Central South University, Changsha, China.

Shenzhen Health Development Research and Data Management Center, Shenzhen, China.

出版信息

Front Public Health. 2023 Feb 21;11:1043485. doi: 10.3389/fpubh.2023.1043485. eCollection 2023.

Abstract

OBJECTIVE

To investigate the relationship among information processing, risk/benefit perception and the COVID-19 vaccination intention of OHCs users with the heuristic-systematic model (HSM).

METHODS

This study conducted a cross-sectional questionnaire an online survey among Chinese adults. A structural equation model (SEM) was used to examine the research hypotheses.

RESULTS

Systematic information processing positively influenced benefit perception, and heuristic information processing positively influenced risk perception. Benefit perception had a significant positive effect on users' vaccination intention. Risk perception had a negative impact on vaccination intention. Findings revealed that differences in information processing methods affect users' perceptions of risk and benefit, which decide their vaccination intention.

CONCLUSION

Online health communities can provide more systematic cues and users should process information systematically to increase their perceived benefits, consequently increase their willingness to receive COVID-19 vaccine.

摘要

目的

本研究旨在运用启发式-系统加工模型(HSM)探究信息加工、风险/收益感知与 OHC 用户 COVID-19 疫苗接种意愿之间的关系。

方法

本研究通过横断面问卷调查法对中国成年人进行了在线调查。采用结构方程模型(SEM)检验了研究假设。

结果

系统信息加工正向影响收益感知,启发式信息加工正向影响风险感知。收益感知对用户的接种意愿有显著正向影响。风险感知对接种意愿有负向影响。研究结果表明,信息加工方式的差异会影响用户对风险和收益的感知,进而决定其接种意愿。

结论

在线健康社区可以提供更多系统的线索,用户应该系统地处理信息以增加其感知收益,从而提高他们接种 COVID-19 疫苗的意愿。

https://cdn.ncbi.nlm.nih.gov/pmc/blobs/bfce/9989022/def21551c0fb/fpubh-11-1043485-g0001.jpg

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