Tse Alan C B, So Stella, Sin Leo
Department of Marketing, The Chinese University of Hong Kong, Hong Kong.
Int J Hosp Manag. 2006 Mar;25(1):3-11. doi: 10.1016/j.ijhm.2004.12.001. Epub 2005 Jan 29.
The 2003 Severe Acute Respiratory Syndrome (SARS) outbreak constitutes an example of the many crises that a restaurant may encounter. This article reviews a typology of crises, examines the crisis response of restaurants in Hong Kong, illustrates how local restaurants deal with this unprecedented situation and develop strategies for management and recovery. The lessons and experience gained from dealing with the SARS crisis serve as references for restaurants in other destinations when they face similar crises in future.
2003年严重急性呼吸系统综合症（SARS）疫情是餐厅可能遭遇的众多危机之一。本文回顾了危机的类型，考察了香港餐厅的危机应对情况，阐述了当地餐厅如何应对这一前所未有的局面，并制定管理和恢复策略。从应对SARS危机中吸取的经验教训可为其他地区的餐厅在未来面临类似危机时提供参考。
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