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ACC.20:新冠疫情期间虚拟科学会议上社交媒体的影响。

ACC.20: Impact of social media at the virtual scientific sessions during the COVID-19 pandemic.

机构信息

Department of Public Health, NHS Education for Scotland, Scotland, UK.

Division of Cardiology, University of Arizona, Phoenix, Arizona, USA.

出版信息

Clin Cardiol. 2020 Sep;43(9):944-948. doi: 10.1002/clc.23387. Epub 2020 Jul 3.

Abstract

BACKGROUND

The COVID-19 pandemic led to the American College of Cardiology (ACC) Annual Scientific Session 2020 (ACC.20) being held as a virtual event.

HYPOTHESIS

Social media activity around a virtual event might be quite different to that of a physical meeting. The goal of this study was to assess impact of ACC.20 through Twitter and compare it to ACC.19.

METHODS

Data were extracted using NodeXL, with analysis in Excel.

RESULTS

ACC.20-related tweeting was demonstrated globally. However tweeting and participants fell substantially for ACC.20. Tweeting, participation and tweet views were overestimated by the most widely used social media analysis tool used at medical conferences (Symplur).

CONCLUSION

Comparing the 2019 and 2020 Scientific Sessions, the global cardiology community continued to communicate despite COVID-19, but with reduced social media activity potentially due to the briefer format, no physical interaction and private virtual chatroom during live sessions, reducing visibility of new cardiology research findings.

摘要

背景

COVID-19 大流行导致美国心脏病学会(ACC)2020 年年度科学会议(ACC.20)改为虚拟活动举行。

假说

虚拟活动的社交媒体活跃度可能与实体会议有很大不同。本研究的目的是通过 Twitter 评估 ACC.20 的影响,并将其与 ACC.19 进行比较。

方法

使用 NodeXL 提取数据,并在 Excel 中进行分析。

结果

证明了与 ACC.20 相关的推文在全球范围内进行。然而,ACC.20 的推文和参与者数量大幅下降。在医学会议上使用最广泛的社交媒体分析工具(Symplur)高估了推文、参与度和推文浏览量。

结论

将 2019 年和 2020 年的科学会议进行比较,尽管 COVID-19 存在,但全球心脏病学界仍在继续进行交流,但由于会议形式更简短、没有实体互动以及直播期间的私人虚拟聊天室,社交媒体活跃度降低,新的心脏病学研究结果的可见度降低。

https://cdn.ncbi.nlm.nih.gov/pmc/blobs/6427/7462185/86c23dd24abe/CLC-43-944-g001.jpg

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