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COVID-19 的社交生活:从波兰社交媒体监测数据中获得的早期见解。

The social life of COVID-19: Early insights from social media monitoring data collected in Poland.

机构信息

Medical College of Rzeszow University, Poland.

出版信息

Health Informatics J. 2020 Dec;26(4):3056-3065. doi: 10.1177/1460458220962652. Epub 2020 Oct 14.

DOI:10.1177/1460458220962652
PMID:33050772
Abstract

Research has revealed that social media data may be promising in many health threats and help to understand how people respond to them. As the outbreak of a novel coronavirus disease (COVID-19) is a global pandemic, a real-time social media monitoring is needed to know the scale of this phenomenon. We have reported the frequency, reach and impact of online mentions about the COVID-19 illness taken from social media platforms: Facebook, Instagram, Twitter, blogs, forums, and news portals to highlight and better understand the scope of coronavirus discussion in Poland. We used SentiOne social listening tool to gather the data and perform the monitoring between 24 February 2020 to 25 March 2020. We found a total of 1,415,750 mentions related to COVID-19 which gives the average 47,192 mentions per day. 95.36% (1,350,059) of mentions were people's updates and expressions, 4.64% (65,691) mentions were articles from news portals and social media. Males have dominated the online conversation about COVID-19 (65.32% vs 34.68% females). At the same time, women were more likely to discuss the topic on social media platforms such as: Facebook, Twitter, and Instagram. We concluded with theoretical and practical implications.

摘要

研究表明,社交媒体数据在许多健康威胁中具有很大的应用潜力,有助于了解人们对这些威胁的反应。由于新型冠状病毒病(COVID-19)的爆发是一种全球性的大流行病,因此需要实时的社交媒体监测来了解这一现象的规模。我们报告了从社交媒体平台(Facebook、Instagram、Twitter、博客、论坛和新闻门户)上获取的有关 COVID-19 疾病的在线提及的频率、范围和影响,以突出和更好地理解波兰冠状病毒讨论的范围。我们使用 SentiOne 社会倾听工具收集数据,并在 2020 年 2 月 24 日至 2020 年 3 月 25 日期间进行监测。我们共发现与 COVID-19 相关的提及量总计 1,415,750 次,平均每天有 47,192 次提及。95.36%(1,350,059 次)的提及是人们的更新和表达,4.64%(65,691 次)的提及是来自新闻门户和社交媒体的文章。男性在 COVID-19 的在线对话中占主导地位(65.32%对 34.68%女性)。与此同时,女性更有可能在 Facebook、Twitter 和 Instagram 等社交媒体平台上讨论这个话题。我们得出了理论和实际的影响。

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