Zafar Zuhaib, Wenyuan Li, Bait Ali Sulaiman Mohammed Ali, Siddiqui Kamran Akhtar, Qalati Sikandar Ali
School of Management, Jiangsu University, Zhenjiang, China.
Department of Marketing and Entrepreneurship, Dhofar University, Salalah, Oman.
Front Psychol. 2022 Feb 14;12:755080. doi: 10.3389/fpsyg.2021.755080. eCollection 2021.
Social entrepreneurship orientation (SEO) is a behavioral construct of social entrepreneurship (SE); therefore, we examined the influence of SEO of the organization on social and financial performance. A random sample of 810 employees was drawn from social enterprises of Pakistan during the COVID-19 pandemic. Although increasing research focuses on SE, the discipline continues to disintegrate, and this has led to appeals for a careful investigation of the associations of firms' SE. In the recent decade, "social entrepreneurship" has earned its importance as a segment of entrepreneurship. Instead of mixed activity, firms are more likely to engage in either for-profit or non-profit activities. The causes for and consequences of this conduct has been mainly studied using objective measures of SEO, social performance, and financial performance, with little attention paid to the subjective experiences of social enterprises. We rely on the theory of stakeholder and mixed structuring to postulate that social performance intermediates the SEO-financial performance relation. By assessing a sample of 810 employees from active enterprises, we discover that social performance mediates positively and partially between SEO and financial performance, and both direct and indirect paths are in the same direction and significant. Our findings exhibit that social performance variance explained 74% of the mediating role, and the remaining 26% of the effect is because of SEO. We consider the functions by which an SEO influences enterprise performance and delivers more prominent understanding into multiple spectrums of performance. We discuss the prospective suggestions of our research and foster an encouraging pathway for more enquiry on the SEO paradigm. The study adds contribution to the literature, which has not been testified before on hybrid firms. SEO is a newly defined construct and requires more prospective research. This research gives the researchers/scholars new directions to address related disciplines and further explore this domain.
社会创业导向（SEO）是社会创业（SE）的一种行为构念；因此，我们考察了组织的社会创业导向对社会绩效和财务绩效的影响。在新冠疫情期间，从巴基斯坦的社会企业中随机抽取了810名员工作为样本。尽管越来越多的研究关注社会创业，但该学科仍在分化，这导致人们呼吁对企业社会创业的关联进行仔细研究。在最近十年里，“社会创业”作为创业的一个分支已经变得很重要。企业更倾向于从事营利性或非营利性活动，而不是混合活动。这种行为的原因和后果主要是通过社会创业导向、社会绩效和财务绩效的客观指标来研究的，很少关注社会企业的主观体验。我们依靠利益相关者理论和混合结构假设社会绩效在社会创业导向与财务绩效关系中起中介作用。通过对810名来自活跃企业的员工样本进行评估，我们发现社会绩效在社会创业导向和财务绩效之间起到了正向且部分的中介作用，直接路径和间接路径方向相同且显著。我们的研究结果表明，社会绩效差异解释了74%的中介作用，其余26%的影响归因于社会创业导向。我们考虑了社会创业导向影响企业绩效的功能，并对绩效的多个方面有了更深入的理解。我们讨论了研究的前瞻性建议，并为社会创业导向范式的更多研究开辟了一条鼓舞人心的途径。该研究为文献做出了贡献，此前尚未在混合企业中得到验证。社会创业导向是一个新定义的构念，需要更多前瞻性研究。本研究为研究人员/学者提供了新的方向，以解决相关学科问题并进一步探索这一领域。
