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社交网络成员分享与酒精相关的社交媒体内容与大学生饮酒者的酒精相关结果之间的关联。

The association between social network members sharing alcohol-related social media content and alcohol outcomes among college student drinkers.

机构信息

Department of Psychology, Old Dominion University, Norfolk, Virginia, USA.

Virginia Consortium Program in Clinical Psychology, Norfolk, Virginia, USA.

出版信息

Alcohol Clin Exp Res. 2022 Aug;46(8):1592-1602. doi: 10.1111/acer.14899. Epub 2022 Jul 15.

Abstract

BACKGROUND

College-aged young adults (e.g., 18 to 29-year-olds) use social media more than any other age group. An emerging body of literature shows that higher exposure to alcohol-related social media content is associated with greater alcohol consumption among college students. However, most studies assess exposure to peer drinking on social media using global measures, rather than measuring the exposure to alcohol-related posts of identified specific close peers. We examined whether having a higher proportion of important peers (i.e., social network members) who post alcohol-related social media content is associated with greater alcohol consumption and alcohol-related consequences. We also investigated the extent to which the qualities of network members who share alcohol-related content are associated with participants' alcohol outcomes.

METHODS

Participants were 130 college students (86.2% female, 56.9% White) with an average age of 23.39 years (SD = 5.63) who had consumed at least one alcoholic drink in the past week. Participants completed measures of their social media use, alcohol consumption, alcohol-related consequences, and characteristics of important peers in their social network, including their alcohol-related social media posting.

RESULTS

Having a higher proportion of social network members who post alcohol-related social media content was positively related to participants' drinks per week and peak number of drinks. Higher network proportions of drinking buddies posting alcohol-related content were also associated with a greater frequency of alcohol use. Having a higher proportion of friends who post alcohol content and from whom the participants seek advice was linked to more alcohol-related consequences.

CONCLUSIONS

Having more important peers who post alcohol-related content on social media is associated with alcohol outcomes among college students. Harm-reduction focused alcohol interventions delivered on college campuses that incorporate information about the influence of viewing and sharing alcohol-related content could help to reduce alcohol consumption and alcohol-related consequences among students.

摘要

背景

大学生群体(例如 18 至 29 岁的年轻人)使用社交媒体的频率高于其他任何年龄段的人。越来越多的文献表明,大学生接触到更多与酒精相关的社交媒体内容,饮酒量也会越大。然而,大多数研究都是通过全球指标来评估社交媒体上同伴饮酒的暴露情况,而不是衡量特定亲密同伴发布的与酒精相关的帖子的暴露情况。我们研究了拥有更多发布与酒精相关的社交媒体内容的重要同伴(即社交网络成员)的比例与饮酒量和与酒精相关的后果之间的关系。我们还探讨了分享与酒精相关内容的网络成员的素质与参与者的酒精相关结果之间的关系。

方法

参与者是 130 名大学生(56.9%为白人,86.2%为女性),平均年龄为 23.39 岁(SD=5.63),过去一周至少喝过一次酒。参与者完成了社交媒体使用、饮酒量、与酒精相关的后果以及其社交网络中重要同伴的特征的测量,包括他们在社交媒体上发布的与酒精相关的内容。

结果

社交网络中发布与酒精相关的社交媒体内容的成员比例越高,参与者每周的饮酒量和峰值饮酒量就越高。发布与酒精相关内容的酒友的网络比例越高,饮酒频率也越高。发布酒精内容的朋友比例越高,参与者向他们寻求建议的频率也越高,与更多的与酒精相关的后果有关。

结论

拥有更多在社交媒体上发布与酒精相关内容的重要同伴与大学生的酒精相关结果有关。在大学校园里实施以减少伤害为重点的酒精干预措施,纳入关于观看和分享与酒精相关内容的影响的信息,可能有助于减少学生的饮酒量和与酒精相关的后果。

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