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新冠疫情封锁期间政府官员在社交媒体上的公众参与度

Public engagement in government officials' posts on social media during coronavirus lockdown.

机构信息

Diplomacy and Public Relations Department, University of Human Development, Sulaymaniah, Iraq.

Ahmed Bin Mohammed Military College, Doha, Qatar.

出版信息

PLoS One. 2023 Jan 23;18(1):e0280889. doi: 10.1371/journal.pone.0280889. eCollection 2023.

Abstract

BACKGROUND

Social media has been a common platform to disseminate health information by government officials during the COVID-19 pandemic. However, little is known about the determinants of public engagement in officials' posts on social media, especially during lockdown.

OBJECTIVES

This study aims to investigate how the public engages in officials' posts about COVID-19 on social media and to identify factors influencing the levels of engagement.

METHODS

A total of 511 adults aged 18 or over completed an online questionnaire during lockdown in Iraq. Levels of engagement in officials' posts on social media, trust in officials and compliance of government instructions were assessed.

RESULTS

Fear of COVID-19 and trust in officials were positively associated with compliance of government instructions. Trust in officials was also associated with active engagement in officials' posts on social media, including commenting, posting and sharing of the posts.

CONCLUSIONS

Trust in government has been established during the COVID-19 pandemic. Public engagement in officials' posts is crucial to reinforce health policies and disseminate health information.

摘要

背景

在 COVID-19 大流行期间,社交媒体已成为政府官员传播健康信息的常用平台。然而,公众在社交媒体上参与官员帖子的决定因素知之甚少,尤其是在封锁期间。

目的

本研究旨在调查公众如何参与社交媒体上有关 COVID-19 的官员帖子,并确定影响参与程度的因素。

方法

在伊拉克封锁期间,共有 511 名 18 岁或以上的成年人完成了在线问卷。评估了社交媒体上对官员帖子的参与程度、对官员的信任度和对政府指令的遵守情况。

结果

对 COVID-19 的恐惧和对官员的信任与遵守政府指令呈正相关。对官员的信任也与对社交媒体上官员帖子的积极参与有关,包括评论、发布和分享帖子。

结论

在 COVID-19 大流行期间,政府已经建立了信任。公众对官员帖子的参与对于加强卫生政策和传播卫生信息至关重要。

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