Chen Xiaoting, Zheng Yanling, Chen Haiquan, Tian Yu
School of Journalism and Communication, South China University of Technology, Guangzhou, China.
School of Management, Guilin University of Aerospace Technology, Guilin, China.
Front Psychol. 2023 Feb 10;14:1093120. doi: 10.3389/fpsyg.2023.1093120. eCollection 2023.
Extreme poverty can be alleviated through entrepreneurship, but starting a business can be elusive among impoverished people, partly due to a lack of access to entrepreneurial opportunities. In the current literature, the source of entrepreneurial opportunity for the poor remains unclear. To address this knowledge gap, we used the opportunity co-creation perspective to examine the impact of opportunity co-creation on the entrepreneurial performance of the poor and its various influence pathways. We developed a chain multiple mediation model and surveyed 330 poor entrepreneurs from the Wuling Mountain Region, which used to be one of the 14 contiguous poverty-stricken areas in China until the end of 2020 when the country announced the eradication of extreme poverty. Data analysis was done using structural equation modeling (SEM). The results suggest that opportunity co-creation has a direct positive effect on the entrepreneurial performance of the poor and an indirect positive effect through the chain mediating effect of opportunity beliefs and entrepreneurial behavior. The findings confirm that opportunity co-creation is a critical factor for entrepreneurs in poor areas to overcome the lack of entrepreneurial opportunities and can also contribute to a better understanding of opportunity beliefs and entrepreneurial behavior. Furthermore, these results have important implications for poor entrepreneurs and provide opportunity co-creation solutions for poverty reduction through entrepreneurship.
极端贫困可以通过创业来缓解，但在贫困人口中创业可能难以实现，部分原因是缺乏创业机会。在当前的文献中，穷人创业机会的来源尚不清楚。为了填补这一知识空白，我们运用机会共同创造视角来考察机会共同创造对穷人创业绩效的影响及其各种影响路径。我们构建了一个链式多重中介模型，并对来自武陵山区的330名贫困创业者进行了调查，直到2020年底中国宣布消除极端贫困之前，武陵山区一直是中国14个连片贫困地区之一。数据分析采用结构方程模型（SEM）进行。结果表明，机会共同创造对穷人的创业绩效有直接的正向影响，并通过机会信念和创业行为的链式中介效应产生间接的正向影响。研究结果证实，机会共同创造是贫困地区创业者克服创业机会匮乏的关键因素，也有助于更好地理解机会信念和创业行为。此外，这些结果对贫困创业者具有重要意义，并为通过创业减贫提供了机会共同创造的解决方案。
