The impact of large-scale social media advertising campaigns on COVID-19 vaccination: Evidence from two randomized controlled trials.
作者信息
Ho Lisa, Breza Emily, Banerjee Abhijit, Chandrasekhar Arun G, Stanford Fatima C, Fior Renato, Goldsmith-Pinkham Paul, Holland Kelly, Hoppe Emily, Jean Louis-Maël, Ogbu-Nwobodo Lucy, Olken Benjamin A, Torres Carlos, Vautrey Pierre-Luc, Warner Erica, Duflo Esther, Alsan Marcella
机构信息
Department of Economics, MIT; 77 Massachusetts Avenue, Cambridge, MA 02139, USA.
Department of Economics, Harvard University; 1805 Cambridge Street, Cambridge, MA 02138, USA.
出版信息
AEA Pap Proc. 2023 May;113:653-658. doi: 10.1257/pandp.20231112.
Abstract
摘要
相似文献
1
The impact of large-scale social media advertising campaigns on COVID-19 vaccination: Evidence from two randomized controlled trials.
AEA Pap Proc. 2023 May;113:653-658. doi: 10.1257/pandp.20231112.
2
Digital public health interventions at scale: The impact of social media advertising on beliefs and outcomes related to COVID vaccines.
Proc Natl Acad Sci U S A. 2023 Jan 31;120(5):e2208110120. doi: 10.1073/pnas.2208110120. Epub 2023 Jan 26.
3
Experimental evidence on improving COVID-19 vaccine outreach among migrant communities on social media.
Sci Rep. 2022 Sep 28;12(1):16256. doi: 10.1038/s41598-022-20340-2.
4
It Takes Two to Tango: How the COVID-19 Vaccination Campaign in Israel Was Framed by the Health Ministry vs. the Television News.
Front Public Health. 2022 Apr 12;10:887579. doi: 10.3389/fpubh.2022.887579. eCollection 2022.
5
Does Digital Video Advertising Increase Population-Level Reach of Multimedia Campaigns? Evidence From the 2013 Tips From Former Smokers Campaign.
J Med Internet Res. 2016 Sep 14;18(9):e235. doi: 10.2196/jmir.5683.
6
Weight stigma and media: An examination of the effect of advertising campaigns on weight bias, internalized weight bias, self-esteem, body image, and affect.
Body Image. 2021 Mar;36:95-106. doi: 10.1016/j.bodyim.2020.10.008. Epub 2020 Nov 18.
7
The Impact of Mass Media-Delivered Family Planning Campaigns in Low- and Middle-Income Countries: A Meta-Analysis of Advertising and Entertainment-Education Format Effects.
Stud Fam Plann. 2021 Dec;52(4):439-465. doi: 10.1111/sifp.12175. Epub 2021 Sep 28.
8
Social Media Data Mining of Antitobacco Campaign Messages: Machine Learning Analysis of Facebook Posts.
J Med Internet Res. 2023 Feb 13;25:e42863. doi: 10.2196/42863.
9
Mass media interventions for smoking cessation in adults.
Cochrane Database Syst Rev. 2008 Jan 23(1):CD004704. doi: 10.1002/14651858.CD004704.pub2.
10
Mass media interventions for smoking cessation in adults.
Cochrane Database Syst Rev. 2013 Jun 6(6):CD004704. doi: 10.1002/14651858.CD004704.pub3.
引用本文的文献
1
Behaviorally informed digital campaigns and their association with social media engagement and COVID-19 vaccine uptake in Belize.
BMC Glob Public Health. 2024 Oct 24;2(1):71. doi: 10.1186/s44263-024-00079-w.
2
Can social media encourage diabetes self-screenings? A randomized controlled trial with Indonesian Facebook users.
NPJ Digit Med. 2024 Sep 13;7(1):245. doi: 10.1038/s41746-024-01246-x.
本文引用的文献
1
Experimental Evidence on the Effectiveness of Nonexperts for Improving Vaccine Demand.
Am Econ J Econ Policy. 2024 Feb;16(1):394-414. doi: 10.1257/pol.20210393.
2
Severity of omicron variant of concern and effectiveness of vaccine boosters against symptomatic disease in Scotland (EAVE II): a national cohort study with nested test-negative design.
Lancet Infect Dis. 2022 Jul;22(7):959-966. doi: 10.1016/S1473-3099(22)00141-4. Epub 2022 Apr 22.
3
Effects of a large-scale social media advertising campaign on holiday travel and COVID-19 infections: a cluster randomized controlled trial.
Nat Med. 2021 Sep;27(9):1622-1628. doi: 10.1038/s41591-021-01487-3. Epub 2021 Aug 19.
4
Comparison of Knowledge and Information-Seeking Behavior After General COVID-19 Public Health Messages and Messages Tailored for Black and Latinx Communities : A Randomized Controlled Trial.
Ann Intern Med. 2021 Apr;174(4):484-492. doi: 10.7326/M20-6141. Epub 2020 Dec 21.
Zotero 插件