Atatürk University, Aşkale Vocational High School, Erzurum, Türkiye.
Atatürk University, Social Sciences Vocational High School, Erzurum, Türkiye.
Front Public Health. 2024 May 3;12:1382910. doi: 10.3389/fpubh.2024.1382910. eCollection 2024.
Online shopping addiction is a behavior that creates serious problems and has become increasingly prevalent in modern society. When addressing online shopping addiction, the direct or indirect causes of individuals' shopping actions must be taken into consideration. The present study aims to examine the effects of self-control, financial attitude, depression, anxiety, and stress on online shopping addiction by determining online shopping addiction, self-control, and financial attitude levels of consumers. The sample of this study consists of 694 voluntarily participating consumers selected through convenience sampling methods from a city in Türkiye. Data were collected through Google Forms and uploaded to the SPSS 25.0 package program. During the research process, the relationship patterns between self-control, financial attitude, depression, anxiety, and stress on online shopping addiction were examined by using structural equation modeling. It was determined in this study that consumers have moderate levels of financial attitude and self-control, and low levels of online shopping addiction. Given the results related to the relationships and hypotheses between variables, anxiety, depression, and financial attitude were found to have statistically significant effects on online shopping addiction, whereas stress and self-control were found to not have a significant effect. Within the scope of this study, it was identified that anxiety and depression positively affect online shopping addiction, whereas financial attitude has a negative effect.
网络购物成瘾是一种行为，它会造成严重的问题，并且在现代社会中变得越来越普遍。在解决网络购物成瘾问题时，必须考虑到个体购物行为的直接或间接原因。本研究旨在通过确定消费者的网络购物成瘾程度、自我控制和财务态度水平，研究自我控制、财务态度、抑郁、焦虑和压力对网络购物成瘾的影响。本研究的样本由通过便利抽样方法从土耳其的一个城市中选择的 694 名自愿参与的消费者组成。数据通过 Google 表格收集，并上传到 SPSS 25.0 程序包中。在研究过程中，通过结构方程建模检验了自我控制、财务态度、抑郁、焦虑和压力对网络购物成瘾的关系模式。本研究确定消费者的财务态度和自我控制处于中等水平，而网络购物成瘾程度较低。考虑到变量之间的关系和假设的结果，发现焦虑、抑郁和财务态度对网络购物成瘾有统计学上的显著影响，而压力和自我控制则没有显著影响。在本研究的范围内，确定焦虑和抑郁会正向影响网络购物成瘾，而财务态度则有负向影响。
