Chandragupt Institute of Management Patna, Patna - 800001, Bihar, India.
J Environ Manage. 2024 Nov;370:122817. doi: 10.1016/j.jenvman.2024.122817. Epub 2024 Oct 4.
New energy vehicles (NEVs), owing to their low carbon emission, have gained immense importance to achieve the net-zero emission target. The global NEVs market has grown significantly over the last decade. China, the United States (US), and Europe are the leading markets for NEVs. This study systematically and critically reviews NEV literature on consumer behavior pertaining to NEV adoption. An attempt is made to uncover the current research trends, research settings, theoretical perspectives, and key factors influencing consumer behavior towards NEVs. These factors are further categorized into five broad factors: (a) economic factors, (b) policy and regulatory factors, (c) psychological factors, (d) infrastructural and technological factors, and (e) demographic factors. Through a critical analysis of existing theories, this study delineates the complex phenomenon of consumer behavior towards NEV adoption, offering a holistic understanding of the key factors influencing consumer behavior. This review suggests that purchasing price, charging infrastructures, consumers' attitudes towards the environment, and government policies are decisive to NEV adoption. This study contributes to the NEV adoption literature by proposing an integrated theoretical framework. Further, it outlines the managerial and policy implications for transitioning towards NEVs to achieve net-zero emission targets.
新能源汽车（NEV）由于其碳排放低，对于实现净零排放目标具有重要意义。在过去十年中，全球新能源汽车市场显著增长。中国、美国（US）和欧洲是新能源汽车的主要市场。本研究系统地和批判性地回顾了有关新能源汽车消费行为的文献，旨在揭示当前的研究趋势、研究背景、理论视角以及影响消费者对新能源汽车行为的关键因素。这些因素进一步分为五类：（a）经济因素，（b）政策和监管因素，（c）心理因素，（d）基础设施和技术因素，以及（e）人口统计因素。通过对现有理论的批判性分析，本研究描绘了消费者对新能源汽车购买行为的复杂现象，提供了对影响消费者行为的关键因素的整体理解。本研究表明，购买价格、充电基础设施、消费者对环境的态度和政府政策对新能源汽车的采用至关重要。本研究通过提出一个综合的理论框架，为新能源汽车的采用文献做出了贡献。此外，它还为向新能源汽车过渡以实现净零排放目标提出了管理和政策方面的影响。
