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新冠疫情如何改变了游客的行为。

How COVID-19 has changed tourists' behaviour.

作者信息

Song Haiyan, Hsu Cathy H C, Pan Bing, Liu Yixin

机构信息

Research Centre for Digital Transformation of Tourism, School of Hotel and Tourism Management, The Hong Kong Polytechnic University, Hong Kong SAR, China.

Department of Recreation, Park, and Tourism Management, Pennsylvania State University, University Park, USA.

出版信息

Nat Hum Behav. 2025 Jan;9(1):43-52. doi: 10.1038/s41562-024-02037-w. Epub 2024 Nov 21.

Abstract

As one of the fastest-growing sectors in many economies, tourism plays a key role in shaping national economic conditions and growth. The coronavirus disease (COVID-19) pandemic has had profound impacts on tourist behaviour and psychology. Understanding tourists' behavioural and psychological responses to the pandemic is crucial for tourism businesses to manage and sustain post-COVID-19 tourism recovery. To address whether and how the COVID-19 pandemic influenced tourists' thoughts and behaviours and the extent to which these changes might persist, we provide a narrative Review of the research on tourist behaviours and the psychological impacts of the pandemic. This Review delves into three themes: tourists' decision-making behaviour; the psychological impacts of the pandemic on tourists; and tourists' responses to crisis communication strategies. We argue that crisis communication strategies across sectors, pandemic-induced uncertainties and risks and psychological impacts were the predominant influences on tourists' travel decisions during the pandemic. We conclude by discussing which changes are likely to be sustained.

摘要

作为许多经济体中增长最快的部门之一,旅游业在塑造国家经济状况和增长方面发挥着关键作用。冠状病毒病(COVID-19)大流行对游客行为和心理产生了深远影响。了解游客对大流行的行为和心理反应对于旅游企业管理和维持COVID-19后的旅游业复苏至关重要。为了探讨COVID-19大流行是否以及如何影响游客的思想和行为,以及这些变化可能持续的程度,我们对有关游客行为和大流行心理影响的研究进行了叙述性综述。本综述深入探讨了三个主题:游客的决策行为;大流行对游客的心理影响;以及游客对危机沟通策略的反应。我们认为,各部门的危机沟通策略、大流行引发的不确定性和风险以及心理影响是大流行期间影响游客旅行决策的主要因素。我们通过讨论哪些变化可能会持续下去来得出结论。

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