Alwadi Maram Ali M, AlJameel AlBandary Hassan, Alaskar Munirah Mohammed A, Alzahrani Saleha Ali, Almoayad Fatmah, Aboul-Enein Basil H, Kelly Patricia J
Department of Dental Health, College of Applied Medical Sciences, King Saud University, Riyadh, Saudi Arabia.
Department of Periodontics & Community Dentistry, College of Dentistry, King Saud University, Riyadh, Saudi Arabia.
Public Health Nurs. 2025 Jul-Aug;42(4):1469-1477. doi: 10.1111/phn.13551. Epub 2025 Mar 20.
Much primary prevention in public health dentistry depends on parents' having accurate knowledge about pediatric oral health. In areas with minimal education levels and few oral health professionals, information on this topic is available from the widespread use of the social medial resource YouTube. This study assessed the quality and viewer engagement of YouTube Arabic videos on pediatric oral health practices.
Using standard procedures to search YouTube, we identified Arabic-language pediatric oral health videos. A social media content analysis was conducted and videos analyzed for viewer engagement metrics, country of origin, and creator occupation. The DISCERN instrument was used to evaluate video quality, reliability, and information quality; statistical correlations were examined between these parameters and video statistics.
A majority of the 47 videos that were identified originated from Egypt and were created by pediatric dentists, attracting an average of 13,328.7 views and 218.7 likes. Quality assessment found 61.7% of videos with moderate quality; 63.8% had only medium levels of reliability (63.8%) and 63.8% medium information quality (63.8%); only a minor segment achieving high reliability and information quality. Correlation analysis revealed a positive but weak association between DISCERN scores and viewer engagement metrics (e.g., likes, comments, views), suggesting that while better quality videos tend to engage more viewers, other factors also contribute to engagement. Additionally, a stronger correlation was noted between the overall quality of videos and both information quality and reliability, indicating that videos with higher-quality content were perceived as more reliable and informative by viewers.
While a significant volume of pediatric oral health content is available online, variability in quality highlights the need for stringent evidence-based standards to ensure the provision of reliable, quality educational materials.
公共卫生牙科领域的许多一级预防措施都依赖于家长对儿童口腔健康有准确的认知。在教育水平较低且口腔健康专业人员稀缺的地区，可以通过广泛使用社交媒体资源YouTube获取有关该主题的信息。本研究评估了YouTube上关于儿童口腔健康实践的阿拉伯语视频的质量和观众参与度。
我们使用标准程序在YouTube上搜索，识别出阿拉伯语的儿童口腔健康视频。进行了社交媒体内容分析，并对视频的观众参与度指标、原产国和创作者职业进行了分析。使用DISCERN工具评估视频质量、可靠性和信息质量；研究了这些参数与视频统计数据之间的统计相关性。
在识别出的47个视频中，大多数来自埃及，由儿童牙医制作，平均吸引了13328.7次观看和218.7个赞。质量评估发现，61.7%的视频质量中等；63.8%的视频可靠性和信息质量仅处于中等水平（均为63.8%）；只有一小部分视频达到了高可靠性和信息质量。相关性分析显示，DISCERN评分与观众参与度指标（如点赞、评论、观看次数）之间存在正相关但较弱的关联，这表明虽然质量较好的视频往往能吸引更多观众，但其他因素也会影响观众参与度。此外，视频的整体质量与信息质量和可靠性之间的相关性更强，这表明内容质量较高的视频被观众认为更可靠、信息更丰富。
虽然网上有大量儿童口腔健康内容，但质量参差不齐凸显了需要严格的循证标准，以确保提供可靠的高质量教育材料。
