Hayden Benjamin Y
Neurosurgery, Baylor College of Medicine, Houston, Texas, United States of America.
Electrical and Computer Engineering and Linguistics, Rice University, Houston, Texas, United States of America.
PLoS Biol. 2025 Aug 8;23(8):e3003295. doi: 10.1371/journal.pbio.3003295. eCollection 2025 Aug.
In standard models of economic choice, we evaluate each option separately and then compare their values. A new study in PLOS Biology shows that, in orbitofrontal cortex, we compare before evaluating, challenging theories about how we choose.
在标准的经济选择模型中,我们分别评估每个选项,然后比较它们的价值。发表在《公共科学图书馆·生物学》上的一项新研究表明,在眶额皮质中,我们在评估之前就进行比较,这对我们如何做出选择的理论提出了挑战。