McKelvie S J, Demers E G
Br J Psychol. 1979 Feb;70(1):51-7. doi: 10.1111/j.2044-8295.1979.tb02142.x.
Seventy high school students completed the Vividness of Visual Imagery Questionnaire (VVIQ). Two months later, the 16 highest scores (low visualizers) and the 16 lowest scores (high visualizers) took part in a memory experiment involving abstract words, concrete words and pictures. Analyses of variance showed that high visualizers were superior to low visualizers on all three kinds of item in short-term recall, whereas they were only superior on the concrete words and pictures in long-term recall. Finally, both groups performed equally well on a subsequent recognition test. The results were interpreted as providing support for the validity of the VVIQ.
70名高中生完成了视觉表象生动性问卷（VVIQ）。两个月后，得分最高的16名（低表象者）和得分最低的16名（高表象者）参与了一项涉及抽象词、具体词和图片的记忆实验。方差分析表明，在短期记忆中，高表象者在所有三种项目上都优于低表象者，而在长期记忆中，他们仅在具体词和图片方面表现更优。最后，两组在随后的识别测试中表现相当。研究结果被解释为支持了VVIQ的有效性。
