Tom G
Int J Obes. 1983;7(4):307-11.
The universal Product Code (UPC) checkout system was used to determine the type of unplanned purchases made by obese and nonobese in a supermarket under various levels of deprivation. The results show that deprivation differently affects the saliency of food-related cues for obese and nonobese. Obese individuals purchased more unplanned items when not deprived than when deprived. Moreover, the majority of the unplanned purchases were items that were on an end aisle or point-of-purchase display. The results are discussed in terms of previous research that have demonstrated that the obese and nonobese interpret and respond differently to internal and external cues of hunger.
通用产品代码（UPC）结账系统被用于确定肥胖者和非肥胖者在不同贫困程度下于超市进行的非计划购买类型。结果显示，贫困对肥胖者和非肥胖者与食物相关线索的显著性影响不同。与处于贫困状态时相比，非贫困状态下肥胖个体购买的非计划商品更多。此外，大多数非计划购买的商品是位于通道尽头或购买点展示区的商品。研究结果将依据先前的研究进行讨论，这些研究表明肥胖者和非肥胖者对饥饿的内部和外部线索的解读及反应有所不同。
