A new technique for measuring preferences in demographic studies.

In this article, we introduce an alternative technique to the single-sentence question for measuring preferences for number of children, age at marriage, length of first birth interval, length of employment, and years of schooling. This new measurement procedure utilizes a graphic scale rather than verbal responses, and it places family size decisions within the context of several other major life cycle decisions. One month reliability data for the measurement technique were obtained from a sample of 107 school children. Reliability results are compared to data from a previous study of teenagers.