Centre for Appearance Research, University of the West of England, Frenchay, Coldharbour Lane, Bristol, UK.
Br J Health Psychol. 2011 May;16(Pt 2):396-403. doi: 10.1348/135910710X515714. Epub 2011 Mar 9.
This experimental study examined whether a brief video intervention identifying the artificial nature of media images could protect adolescent girls from negative media exposure effects and body dissatisfaction.
A 2 (intervention condition)×2 (exposure condition) between-groups design was used.
Participants were 127 British girls aged between 10 and 13 recruited from two secondary schools. Girls were assigned to one of four experimental conditions. An intervention video was shown to half of the girls immediately before they viewed ultra-thin models or control images. The video was developed by Dove's Self-Esteem Fund and has the benefits of being professionally produced and freely available through the Internet.
In the absence of the intervention video, viewing thin idealized models was associated with lower state body satisfaction and lower state body esteem than exposure to control images. However, viewing the video intervention immediately before exposure prevented this negative exposure effect.
The results suggest that, in the short term, this widely available video prevents girls from making damaging social comparisons with media models. Although this study only examined short-term effects, the findings add to the growing evidence that media literacy interventions may be useful tools in protecting young girls from body dissatisfaction.
本实验研究旨在探讨一段简短的视频干预措施（识别媒体图像的人为性质）是否可以保护少女免受负面媒体影响和身体不满。
采用 2（干预条件）×2（暴露条件）的组间设计。
参与者为 127 名年龄在 10 至 13 岁之间的英国少女，他们来自两所中学。将女孩分配到四个实验组中的一个。一半的女孩在观看极瘦模特或对照图像之前立即观看干预视频。该视频由多芬的自尊基金会制作，具有专业制作的优点，并且可以通过互联网免费获得。
在没有干预视频的情况下，观看理想化的瘦模特与观看对照图像相比，会导致较低的状态身体满意度和较低的状态身体自尊。然而，在暴露之前立即观看视频干预可以防止这种负面的暴露效应。
结果表明，从短期来看，这种广泛可用的视频可以防止女孩与媒体模特进行破坏性的社会比较。尽管这项研究仅考察了短期效果，但研究结果增加了越来越多的证据表明，媒体素养干预可能是保护年轻女孩免受身体不满的有用工具。
