Department of Preventive and Restorative Dental Sciences, University of California San Francisco, San Francisco, CA 94143-0758, USA.
J Dent Res. 2011 Sep;90(9):1047-51. doi: 10.1177/0022034511415273. Epub 2011 Jul 18.
On Twitter, people answer the question, "What are you doing right now?" in no more than 140 characters. We investigated the content of Twitter posts meeting search criteria relating to dental pain. A set of 1000 tweets was randomly selected from 4859 tweets over 7 non-consecutive days. The content was coded using pre-established, non-mutually-exclusive categories, including the experience of dental pain, actions taken or contemplated in response to a toothache, impact on daily life, and advice sought from the Twitter community. After excluding ambiguous tweets, spam, and repeat users, we analyzed 772 tweets and calculated frequencies. Of the sample of 772 tweets, 83% (n = 640) were primarily categorized as a general statement of dental pain, 22% (n = 170) as an action taken or contemplated, and 15% (n = 112) as describing an impact on daily activities. Among the actions taken or contemplated, 44% (n = 74) reported seeing a dentist, 43% (n = 73) took an analgesic or antibiotic medication, and 14% (n = 24) actively sought advice from the Twitter community. Twitter users extensively share health information relating to dental pain, including actions taken to relieve pain and the impact of pain. This new medium may provide an opportunity for dental professionals to disseminate health information.
在 Twitter 上，人们用不超过 140 个字符回答“你现在正在做什么？”这个问题。我们调查了符合搜索条件的与牙痛相关的 Twitter 帖子的内容。从 7 天内的 4859 条推文中随机抽取了 1000 条推文。使用预先设定的、非互斥的类别对内容进行编码，包括对牙痛的体验、针对牙痛采取或考虑采取的行动、对日常生活的影响以及从 Twitter 社区寻求的建议。在排除了模糊的推文、垃圾邮件和重复用户后，我们分析了 772 条推文并计算了频率。在 772 条推文中，83%（n=640）的推文主要是对牙痛的一般描述，22%（n=170）的推文是对已采取或考虑采取的行动的描述，15%（n=112）的推文是对日常活动影响的描述。在所采取或考虑的行动中，44%（n=74）的推文报告去看了牙医，43%（n=73）的推文服用了止痛药或抗生素药物，14%（n=24）的推文积极向 Twitter 社区寻求建议。Twitter 用户广泛分享与牙痛相关的健康信息，包括缓解疼痛的行动和疼痛的影响。这种新的媒介可能为牙科专业人士提供一个传播健康信息的机会。
