Hangzhou Qian River Scholars, Department of Epidemiology and Biostatistics, School of Public Health, Peking University Health Science Center, 38 Xueyuan Road, Beijing, China.
Tob Control. 2013 Jul;22(4):245-9. doi: 10.1136/tobaccocontrol-2011-050038. Epub 2011 Dec 16.
To determine the prevalence of tobacco advertisements and warning messages at points of sale as well as to examine the density of tobacco retail outlets in neighbourhoods and around schools in Hangzhou, China.
Tobacco retail outlets (n=1639) in all food and tobacco specialty stores were observed objectively by trained students. Tobacco advertisements and warning messages were assessed with an audit, and stores' addresses were recorded with Global Positioning System coordinates. The distances (1) between all pairs of tobacco retail outlets (2) between each tobacco retail outlet and 15 middle schools were calculated to assess the density of tobacco retail outlets in neighbourhoods and around schools.
Among the 1639 tobacco retail outlets, <1% had 'no sales to minors' signs, 1.5% had tobacco warning messages, 28% had signs indicating tobacco sale and 12.4% had tobacco advertisements. For 48.7% of tobacco retail outlets, the nearest distances to other tobacco retail outlets were <50 m. For 80% of schools, there was at least one tobacco retail outlets within a 100 m radius.
Tobacco advertisement in retail outlets is prevalent and the density of tobacco retail outlets is high in Hangzhou, China. Signs indicating 'no sales to minors' and tobacco warning signs are almost non-existent. These findings point to an urgent need for the enforcement of regulations on display of 'no sales to minors' and a new density standard for tobacco retail outlets based on protecting the public's health.
确定中国杭州市售点的烟草广告和警示信息的流行程度,并检测社区和学校周边烟草零售店的密度。
通过培训过的学生对所有食品和烟草专卖店中的烟草零售店(n=1639)进行客观观察。采用审计法评估烟草广告和警示信息,并使用全球定位系统坐标记录店铺地址。计算所有烟草零售店之间的距离(1)以及每个烟草零售店与 15 所中学之间的距离(2),以评估社区和学校周边的烟草零售店密度。
在 1639 家烟草零售店中,<1%的店铺有“禁止向未成年人售烟”的标志,1.5%的店铺有烟草警示信息,28%的店铺有烟草销售标志,12.4%的店铺有烟草广告。对于 48.7%的烟草零售店,其与其他烟草零售店的最近距离<50 米。对于 80%的学校,其 100 米范围内至少有一家烟草零售店。
中国杭州市售点的烟草广告很普遍,且烟草零售店的密度很高。几乎没有店铺展示“禁止向未成年人售烟”的标志和烟草警示信息。这些发现表明急需加强对“禁止向未成年人售烟”的规定执行力度,并基于保护公众健康的目的,制定新的烟草零售店密度标准。