Jankowski Glen S, Fawkner Helen, Slater Amy, Tiggemann Marika
Department of Psychology, Leeds Metropolitan University, Calverley Street, Leeds, West Yorkshire LS1 3HE, United Kingdom.
Department of Psychology, Leeds Metropolitan University, Calverley Street, Leeds, West Yorkshire LS1 3HE, United Kingdom.
Body Image. 2014 Sep;11(4):474-81. doi: 10.1016/j.bodyim.2014.07.010. Epub 2014 Aug 15.
With little actual appraisal, a more 'appearance potent' (i.e., a reverence for appearance ideals) subculture has been used to explain gay men's greater body dissatisfaction in comparison to straight men's. This study sought to assess the respective appearance potency of each subculture by a content analysis of 32 issues of the most read gay (Attitude, Gay Times) and straight men's magazines (Men's Health, FHM) in the UK. Images of men and women were coded for their physical characteristics, objectification and nudity, as were the number of appearance adverts and articles. The gay men's magazines featured more images of men that were appearance ideal, nude and sexualized than the straight men's magazines. The converse was true for the images of women and appearance adverts. Although more research is needed to understand the effect of this content on the viewer, the findings are consistent with a more appearance potent gay male subculture.
由于几乎没有实际评估，一种更“注重外表影响力”（即崇尚外表理想）的亚文化被用来解释男同性恋者比异性恋男性对身体更不满意的现象。本研究试图通过对英国最畅销的32期同性恋（《态度》《同志时代》）和异性恋男性杂志（《男性健康》《男人帮》）进行内容分析，来评估每种亚文化各自的外表影响力。对男性和女性的形象按照其身体特征、客体化和裸体情况进行编码，同时也对外表相关广告和文章的数量进行编码。与异性恋男性杂志相比，同性恋男性杂志刊登了更多符合外表理想、裸体且具有性特征的男性形象。女性形象和外表相关广告的情况则相反。尽管需要更多研究来了解这些内容对读者的影响，但研究结果与更注重外表影响力的男同性恋亚文化相符。
