Yadav Amit, Nazar Gaurang P, Rawal Tina, Arora Monika, Webster Premila, Grills Nathan
HRIDAY, New Delhi, Delhi, India.
Health Promotion Division, Public Health Foundation of India, Gurugram, India.
BMJ Glob Health. 2018 Sep 26;3(5):e000873. doi: 10.1136/bmjgh-2018-000873. eCollection 2018.
India implemented larger 85% pictorial health warnings on all tobacco products from 1 April 2016. However, to remove the last bit of glamour and attraction from the tobacco packs, it must now embrace plain packaging. Plain packaging prevents tobacco packs from carrying the tobacco industry brand imagery as mobile billboards. Postimplementation of larger 85% pictorial health warnings on all tobacco products, this analysis was undertaken to assess the feasibility of plain packaging as the next logical tobacco control policy measure in India. As part of this analysis, the research team reviewed the available literature on legal and policy challenges to plain packaging as a tobacco control policy initiative for India. Literature from 2010 to 2016 in English language was reviewed, which reveals that, India has taken several preparatory steps implemented by other countries like Australia and the UK that have introduced plain packaging, for example, stronger smoke-free laws, ban on tobacco advertising, promotion and sponsorship, increase in taxes and a report from civil society task force on plain packaging. The trade and investment agreements signed by India are also within the international trade norms relating to public health. A Private Member's Bill on plain packaging is also pending in the Parliament of India. Other potential challenges against such policy decision, for example, freedom of trade, right to property, violation of competition law and other laws including consumer protection laws, were found unsubstantiated by the research team. Plain packaging is the next logical step for tobacco control policy in India.
自2016年4月1日起，印度在所有烟草制品上实施了更大幅的85%图形健康警示。然而，为了消除烟草包装上最后的一点魅力和吸引力，印度现在必须采用平装包装。平装包装可防止烟草包装成为携带烟草行业品牌形象的移动广告牌。在对所有烟草制品实施了更大幅的85%图形健康警示之后，开展了此项分析，以评估平装包装作为印度下一项合理的烟草控制政策措施的可行性。作为该分析的一部分，研究团队查阅了关于平装包装作为印度烟草控制政策举措所面临的法律和政策挑战的现有文献。查阅了2010年至2016年的英文文献，结果显示，印度已经采取了其他国家（如澳大利亚和英国）实施平装包装时所采取的若干准备步骤，例如，更强有力的无烟法律、禁止烟草广告、促销和赞助、提高税收，以及民间社会平装包装特别工作组的一份报告。印度签署的贸易和投资协定也符合与公共卫生相关的国际贸易规范。一项关于平装包装的私人议员法案也在印度议会待决。研究团队发现，针对这一政策决定的其他潜在挑战，例如贸易自由、财产权、违反竞争法以及包括消费者保护法在内的其他法律，均无事实依据。平装包装是印度烟草控制政策的下一个合理步骤。
