Behavioral Insights Team, Steele Institute for Health Innovation, Geisinger Health System, Danville, Pennsylvania.
Autism and Developmental Medicine Institute, Geisinger Health System, Lewisburg, Pennsylvania.
JAMA Netw Open. 2021 Jul 1;4(7):e2118702. doi: 10.1001/jamanetworkopen.2021.18702.
This randomized trial evaluates whether individually addressed emails designed with behaviorally informed features increase COVID-19 vaccination rates.
这项随机试验评估了采用行为信息特征设计的个性化电子邮件是否能提高 COVID-19 疫苗接种率。