Papagiannidis Savvas, Davlembayeva Dinara
Newcastle University Business School, 5 Barrack Road, Newcastle, Upon Tyne NE1 4SE UK.
Kent Business School, Canterbury, Kent CT27NZ UK.
Inf Syst Front. 2022;24(4):1189-1208. doi: 10.1007/s10796-021-10227-4. Epub 2021 Dec 6.
COVID-19 has caused disruptions in the sharing economy for both platforms and owners, who are typically micro-businesses. Lower demand and ample supply means that users have a great deal of choice. Finding ways for properties to differentiate themselves has been a pressing need. Against this background, this paper pursued two objectives: firstly to explore the perceived functional and emotional value of smart accommodation and the factors contributing to this by adopting the Theory of Consumption Values, and secondly to examine the role of perceived value in driving intention to stay in smart accommodation in the future. 430 responses were collected to analyse the relationships among antecedents, value and intention. The results showed that the functional value of smart accommodation is associated with the perception that such accommodation represents good value for the price, smart devices are useful, they can enhance control of stay experiences, and there are resources and opportunities facilitating the use of technology. Emotional value is determined by the perception that staying in smart accommodation represents sustainable behaviour, the integration of smart home technologies offers control over the stay experience, improves the entertainment experience, aesthetics and playfulness of using technology. Emotional values are inhibited by the perception of surveillance in smart accommodation. Also, the study offers evidence of the correlation of intention with functional and emotional value. The evidence contributes to the literature by explaining the potential implications of innovative technologies for business recovery in the post-pandemic reality, exploring the applications of smart technologies in delivering tourism services, and identifying the factors in the adoption of smart homes in the hospitality sector. The findings provide practical implications for facilitating the applications of innovative technology and its adoption in home and non-home environments.
新冠疫情给共享经济中的平台和业主都带来了干扰,这些业主通常是小微企业。需求下降和供应充足意味着用户有很多选择。寻找房产实现差异化的方法成为了一项紧迫需求。在此背景下,本文追求两个目标:其一,通过采用消费价值理论,探索智能住宿的感知功能和情感价值以及促成此价值的因素;其二,考察感知价值在推动未来入住智能住宿意愿方面的作用。收集了430份回复以分析前因、价值和意愿之间的关系。结果表明,智能住宿的功能价值与这样的认知相关联,即此类住宿物有所值、智能设备有用、它们能增强对住宿体验的掌控,并且有资源和机会便利技术的使用。情感价值由这样的认知决定,即入住智能住宿代表可持续行为,智能家居技术的整合提供了对住宿体验的掌控,提升了娱乐体验、使用技术的美学感受和趣味性。情感价值会因对智能住宿中监控的认知而受到抑制。此外,该研究提供了意愿与功能和情感价值相关性的证据。这些证据通过解释创新技术对疫情后现实中商业复苏的潜在影响、探索智能技术在提供旅游服务方面的应用以及识别酒店业采用智能家居的因素,为文献做出了贡献。研究结果为促进创新技术在家庭和非家庭环境中的应用及其采用提供了实际启示。