With No Attention Specifically Directed to It, Rhythmic Sound Does Not Automatically Facilitate Visual Task Performance.

In a century where humans and machines-powered by artificial intelligence or not-increasingly work together, it is of interest to understand human processing of multi-sensory stimuli in relation to attention and working memory. This paper explores whether and when supporting visual information with rhythmic auditory stimuli can optimize multi-sensory information processing. In turn, this can make the interaction between humans or between machines and humans more engaging, rewarding and activating. For this purpose a novel working memory paradigm was developed where participants are presented with a series of five target digits randomly interchanged with five distractor digits. Their goal is to remember the target digits and recall them orally. Depending on the condition support is provided by audio and/or rhythm. It is expected that the sound will lead to a better performance. It is also expected that this effect of sound is different in case of rhythmic and non-rhythmic sound. Last but not least, some variability is expected across participants. To make correct conclusions, the data of the experiment was statistically analyzed in a classic way, but also predictive models were developed in order to predict outcomes based on a range of input variables related to the experiment and the participant. The effect of auditory support could be confirmed, but no difference was observed between rhythmic and non-rhythmic sounds. Overall performance was indeed affected by individual differences, such as visual dominance or perceived task difficulty. Surprisingly a music education did not significantly affect the performance and even tended toward a negative effect. To better understand the underlying processes of attention, also brain activation data, e.g., by means of electroencephalography (EEG), should be recorded. This approach can be subject to a future work.