Sunarso Sunarso, Setiawan Benni, Anjani Ni Putu Pande Satya
Universitas Negeri Yogyakarta, Kampus Karangmalang, Jl. Colombo No. 1, Karangmalang Sleman, Yogyakarta 55281, Indonesia.
Universitas Negeri Yogyakarta, Indonesia.
Heliyon. 2022 Jul 20;8(7):e10018. doi: 10.1016/j.heliyon.2022.e10018. eCollection 2022 Jul.
This article aims to discuss Mojok.co's style of political satire as an alternative to political discussion. Mojok.co packages political messages that are easy to understand. This article presents Mojok.co's sophisticated style in packaging political messages in a "naughty" style but evokes political awareness. This study employs a qualitative content analysis which enables to collect data in the form of words, meanings, symbols, ideas, themes and other forms of communication messages. Qualitative content analysis allows the communication media content to be recorded and further analyzed. The content analyzed in this study is political content on Mojok.co's Instagram account related to the 2019 election. The results of this study show that the content on Mojok.co demonstrates satire, joking, and ridicule discussion on politics. Moreover, Mojok.co's satire content functions as supporting elements of the image display so that the audience can easily understand the messages. Mojok.co's infographic content design combines the elements of colour, illustration, and typography to represent the signs. Mojok.co's satirical style also offers joyful political discussions. The meaning of politics can be interpreted in a simple, light, and entertaining discussion. Therefore, political satire can be an alternative style of discussion.
本文旨在探讨Mojok.co的政治讽刺风格,将其作为政治讨论的一种替代方式。Mojok.co将政治信息进行包装,使其易于理解。本文展现了Mojok.co以“调皮”风格包装政治信息的精妙方式,却能唤起政治意识。本研究采用定性内容分析法,能够收集以文字、意义、符号、观念、主题及其他形式的传播信息的数据。定性内容分析法允许对传播媒介内容进行记录并进一步分析。本研究分析的内容是Mojok.co在Instagram账户上与2019年选举相关的政治内容。研究结果表明,Mojok.co上的内容展示了对政治的讽刺、玩笑和调侃性讨论。此外,Mojok.co的讽刺内容起到了图像展示辅助元素的作用,以便受众能够轻松理解信息。Mojok.co的信息图内容设计融合了色彩、插图和排版元素来呈现标志。Mojok.co的讽刺风格还提供了轻松愉快的政治讨论。政治的意义可以在简单、轻松且有趣的讨论中得到解读。因此,政治讽刺可以成为一种替代性的讨论风格。