Govorova A V
Moscow State University, 119991 Moscow, Russia.
Stud Russ Econ Dev. 2023;34(1):150-158. doi: 10.1134/S1075700723010069. Epub 2023 Apr 4.
The article provides an analysis of the development of the Chinese automotive market in 2007-2021 from a competitive standpoint. The first part of the article provides a retrospective analysis of the volume of sales in the Chinese new car market, discusses the reasons for the ups and downs of the market, as well as measures to support the automotive industry by the Chinese government at the present time. The second part analyzes the competitive situation in the Chinese automobile market through the theory of economic dominance. Using the matrix "Market share of alphas vs. Differentiation of alphas" (SV matrices) assesses the level of dominance from several points of view: from (a) car manufacturing countries, (b) auto concerns, and (c) car brands. As a result of the analysis, the influence of existing institutional preferences on the success of Chinese automakers not only in the local but also in the international automotive markets is proved.
本文从竞争角度对2007年至2021年中国汽车市场的发展进行了分析。文章第一部分对中国新车市场的销量进行了回顾性分析，讨论了市场起伏的原因以及中国政府目前支持汽车产业的措施。第二部分通过经济主导理论分析了中国汽车市场的竞争态势。使用“阿尔法市场份额与阿尔法差异化”矩阵（SV矩阵）从几个角度评估主导水平：从（a）汽车制造国家、（b）汽车企业集团以及（c）汽车品牌。分析结果证明了现有制度偏好不仅对中国汽车制造商在国内而且在国际汽车市场的成功所产生的影响。
