New York Institute of Technology College of Osteopathic Medicine, Old Westbury, NY, United States.
Department of Dermatology, Jamaica Hospital Medical Center, Richmond Hill, NY, United States.
JMIR Dermatol. 2021 Feb 24;4(1):e24737. doi: 10.2196/24737.
Dermatological information on social media is often presented by nondermatologists. Increasing the online engagement of trained dermatologists may improve information quality, patient education, and care.
Our study assesses dermatologists' perceptions of social media and patterns of use to identify barriers limiting engagement.
In our cohort study, a 36-item online survey was distributed to dermatologists in the United States; responses were captured on a 1-100 sliding scale.
Of 166 initiated surveys, 128 valid responses were submitted. Dermatologists showed greater concern for social media risk-related issues (mean 77.9, SD 15.1) than potential benefits (mean 61.8, SD 16.4; P<.001). Leading concerns were poor patient care, nonevidence-based information, and breaching patient privacy. Benefits included interphysician collaboration, patient education, and public health awareness. The most avid and enthusiastic social media users were millennials (mean total optimism score 67.5, SD 14.9) and baby boomers (mean total optimism score 63.1, SD 11.2) compared with Generation X dermatologists (mean total optimism score 52.2, SD 16.3, P<.001). Of 128 dermatologists, 103 (82.4%) plan on increasing their social media use (P=.003). Predictors showing an intent to increase future social media use were younger age, integration into professional use, and an optimistic view (r2=.39; P<.001).
Dermatologists perceive the risk of social media to be considerable but still intend to increase its use, likely recognizing the value and importance of social media to the field.
社交媒体上的皮肤科信息通常由非皮肤科医生提供。增加经过培训的皮肤科医生的在线参与度可能会提高信息质量、患者教育和护理水平。
我们的研究评估了皮肤科医生对社交媒体的看法和使用模式，以确定限制参与度的障碍。
在我们的队列研究中，向美国的皮肤科医生分发了一份 36 项的在线调查；使用 1-100 的滑动量表来捕获回答。
在 166 份已启动的调查中，有 128 份有效回复提交。皮肤科医生对社交媒体风险相关问题的关注程度（平均值 77.9，标准差 15.1）高于潜在益处（平均值 61.8，标准差 16.4；P<.001）。主要关注点是患者护理不佳、缺乏循证信息和侵犯患者隐私。益处包括医生间的协作、患者教育和公共卫生意识。最热衷和热情的社交媒体用户是千禧一代（平均总乐观评分 67.5，标准差 14.9）和婴儿潮一代（平均总乐观评分 63.1，标准差 11.2），而 X 世代的皮肤科医生（平均总乐观评分 52.2，标准差 16.3，P<.001）。在 128 名皮肤科医生中，有 103 名（82.4%）计划增加他们的社交媒体使用（P=.003）。显示出增加未来社交媒体使用意向的预测因素是年龄较小、与专业用途的整合以及乐观的看法（r2=.39；P<.001）。
皮肤科医生认为社交媒体的风险相当大，但仍打算增加其使用，可能认识到社交媒体对该领域的价值和重要性。
