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夺回叙事权:对抗有害的商业话语。

Reclaiming the narrative: countering harmful commercial discourses.

作者信息

van Schalkwyk May C I, Maani Nason, Hawkins Benjamin, Petticrew Mark, Buse Kent

机构信息

Department of Health Services Research and Policy, Faculty of Public Health and Policy, London School of Hygiene and Tropical Medicine, 15-17 Tavistock Place, London WC1H 9SH, UK.

Global Health Policy Unit School of Social and Political Science, College of Arts, Humanities and Social Sciences, University of Edinburgh, 15a George Square, Edinburgh EH8 9LD, UK.

出版信息

Health Promot Int. 2024 Dec 1;39(6). doi: 10.1093/heapro/daae182.

DOI:10.1093/heapro/daae182
PMID:39657150
原文链接:https://pmc.ncbi.nlm.nih.gov/articles/PMC11630776/
Abstract

The discourses promoted by powerful commercial actors whose business activities are damaging to health undermine the potential for the transformational changes urgently needed to address pressing public health and environmental threats globally. This piece provides an analysis of corporate discursive practices and the mechanisms through which they contaminate scientific and policy debates and harm public and environmental health. We refer to this phenomenon as 'discursive pollution' to reflect the parallels between the effects of informational strategies and the commercial activities of harmful industries. It aims to contribute to the literature on the commercial determinants of health by offering a cross-industry perspective of discursive practices and the contradictions that underpin industry-favourable discourses. We propose how the health community can facilitate the construction of alternative discourses by revealing the contradictions and assumptions underpinning industry-favourable discourses.

摘要

强大的商业行为体所推动的话语,其商业活动对健康有害,破坏了全球应对紧迫的公共卫生和环境威胁所需的变革性变化的潜力。本文分析了企业的话语实践及其污染科学和政策辩论、损害公众和环境健康的机制。我们将这一现象称为“话语污染”,以反映信息策略的影响与有害行业商业活动之间的相似之处。它旨在通过提供话语实践的跨行业视角以及支撑行业有利话语的矛盾,为健康的商业决定因素的文献做出贡献。我们提出了健康界如何通过揭示支撑行业有利话语的矛盾和假设来促进替代性话语的构建。

https://cdn.ncbi.nlm.nih.gov/pmc/blobs/49f4/11630776/bacc184a403c/daae182_fig1.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/49f4/11630776/bacc184a403c/daae182_fig1.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/49f4/11630776/bacc184a403c/daae182_fig1.jpg

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本文引用的文献

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2
Harassed? Intimidated? Guidebook offers help to scientists under attack.受到骚扰?被恐吓?指南为遭受攻击的科学家提供帮助。
Nature. 2024 Sep 20. doi: 10.1038/d41586-024-03104-y.
3
How an opioid giant deployed a playbook for moulding doctors' minds.一家阿片类药物巨头如何运用一套策略来塑造医生的思维。
政策行为体的信念体系和利益在构建公共卫生营养问题中的作用:以澳大利亚肥胖问题为例的研究
Public Health Nutr. 2025 Jun 3;28(1):e103. doi: 10.1017/S1368980025100517.
BMJ. 2024 Jun 10;385:q1208. doi: 10.1136/bmj.q1208.
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Taking on the Corporate Determinants of Ill-health and Health Inequity: A Scoping Review of Actions to Address Excessive Corporate Power to Protect and Promote the Public's Health.应对企业导致的健康不佳和健康不平等问题:对旨在应对企业过度权力以保护和促进公众健康的行动的范围界定审查。
Int J Health Policy Manag. 2023;12:7304. doi: 10.34172/ijhpm.2023.7304. Epub 2023 Sep 9.
5
Agnogenic practices and corporate political strategy: the legitimation of UK gambling industry-funded youth education programmes.诱导性实践和企业政治策略:英国博彩业资助的青年教育计划的合法化。
Health Promot Int. 2024 Feb 1;39(1). doi: 10.1093/heapro/daad196.
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Corporate Political Activity: Taxonomies and Model of Corporate Influence on Public Policy.企业政治活动:企业对公共政策影响的分类法和模型。
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Defining and conceptualising the commercial determinants of health.定义健康的商业决定因素并形成其概念。
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