Musk A W, Shean R, Walker N, Swanson M
Australian Council on Smoking and Health, Subiaco.
BMJ. 1994 Feb 5;308(6925):395-8. doi: 10.1136/bmj.308.6925.395.
In 1990, 20 years of campaigning by the Western Australian branch of the Australian Council on Smoking and Health succeeded in getting tobacco advertising banned in Western Australia and a fund set up to replace the sponsorship of sport by tobacco companies. The council coordinated the activities of the mainly professional medical organisations that formed its members, ensuring that messages about the dangers of tobacco were consistently presented from different angles. The campaigners also ensured that medical data were reworked for presentation to decision makers and public, invaded the corporate world, and minimised opposition by enlisting the support of sportspeople opposed to tobacco sponsorship. The council hopes now that elimination of advertising will reduce the prevalence of smoking.
1990年，澳大利亚吸烟与健康理事会西澳大利亚分会历经20年的宣传活动，成功在西澳大利亚州禁止了烟草广告，并设立了一项基金，以取代烟草公司对体育赛事的赞助。该理事会协调了以专业医疗组织为主的成员活动，确保从不同角度持续宣传烟草危害信息。活动人士还确保将医学数据重新整理后呈递给决策者和公众，打入企业界，并通过争取反对烟草赞助的运动员的支持，将反对声音降至最低。该理事会目前希望广告禁令能降低吸烟率。
