Reiss M L, Piotrowski W D, Bailey J S
J Appl Behav Anal. 1976;9(4):387-97. doi: 10.1901/jaba.1976.9-387.
The present study examined the effectiveness and cost efficiency of three different techniques to encourage low-income rural parents to seek dental care for their children. The families of 51 children who needed immediate dental care (determined by dental screening at a local school) were placed into three matched groups and randomly assigned to the treatment conditions: One Prompt (Note Only), Three Prompt (Note, Telephone Contact, Home Visit), and One Prompt plus $5 Incentive- The Three Prompt and One Prompt plus $5 Incentive were significantly more effective in initiating dental visits than the Note-Only procedure. Not only was the One Prompt plus $5 Incentive technique effective in producing a slightly larger percentage of initial dental visits compared to the Three-Prompt technique, it also produced a significantly larger number of followup visits. Furthermore, the cost-effectiveness analysis showed the Incentive condition to be less costly than the Three-Prompt condition in encouraging initial dental visits.
本研究考察了三种不同技术在鼓励低收入农村父母为其子女寻求牙科护理方面的有效性和成本效益。51名需要立即进行牙科护理的儿童（通过当地学校的牙科筛查确定）的家庭被分成三个匹配组，并随机分配到不同的治疗条件下：一次提示（仅便条）、三次提示（便条、电话联系、家访）和一次提示加5美元激励——与仅便条程序相比，三次提示和一次提示加5美元激励在促使儿童进行牙科就诊方面显著更有效。与三次提示技术相比，一次提示加5美元激励技术不仅在促使首次牙科就诊的比例上略高，而且还产生了显著更多的后续就诊。此外，成本效益分析表明，在鼓励首次牙科就诊方面，激励条件的成本低于三次提示条件。
