Escamilla G, Cradock A L, Kawachi I
Department of Health and Social Behavior, Harvard School of Public Health, Boston, Mass. 02115, USA.
Am J Public Health. 2000 Mar;90(3):412-4. doi: 10.2105/ajph.90.3.412.
OBJECTIVES: We analyzed the portrayal of smoking in Hollywood films starring 10 popular actressess. METHODS: Five movies were randomly sampled for each actress, for a total of 96 hours of film footage that was analyzed in 1116 5-minute intervals. RESULTS: Leading female actors were as likely to smoke in movies aimed at juvenile audiences (PG/PG-13) as in R-rated movies, whereas male actors were 2.5 times more likely to smoke in R-rated movies. PG/PG-13-rated movies were less likely than R-rated movies to contain negative messages about smoking. CONCLUSIONS: Smoking is highly prevalent in Hollywood films featuring popular actressess and may influence young audiences for whom movie stars serve as role models.
目的:我们分析了由10位当红女演员主演的好莱坞电影中吸烟的呈现情况。 方法:为每位女演员随机抽取5部电影,总计96小时的电影片段,以5分钟为间隔进行分析,共1116个间隔。 结果:在面向青少年观众的电影(PG/PG - 13级)中,女主角吸烟的可能性与R级电影中的相同,而男主角在R级电影中吸烟的可能性是其他电影的2.5倍。PG/PG - 13级电影比R级电影包含关于吸烟的负面信息的可能性更小。 结论:在由当红女演员主演的好莱坞电影中,吸烟现象非常普遍,可能会影响以电影明星为榜样的年轻观众。
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