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基于工作场所和通信手段对当地一条步行道进行推广。

Worksite and communications-based promotion of a local walking path.

作者信息

Napolitano Melissa A, Lerch Heather, Papandonatos George, Marcus Bess H

机构信息

Centers for Behavioral and Preventive Medicine, Brown Medical School and The Miriam Hospital, Providence, Rhode Island, USA.

出版信息

J Community Health. 2006 Aug;31(4):326-42. doi: 10.1007/s10900-006-9013-9.

DOI:10.1007/s10900-006-9013-9
PMID:16894829
Abstract

Current research has shown relationships between the environment (eg, parks and trails) and levels of physical activity participation. This study was designed to implement and evaluate a communications based worksite campaign to promote awareness of an existing local walking path and to increase walking. Promotional materials were distributed for 1 month via flyers, email, website postings, and during bi-weekly information booths. Evaluations were conducted at baseline, during, and following the promotional campaign. Borderline statistically significant increases in walking activity from baseline were observed midway through the campaign (p = 0.069) and following the campaign (p = 0.075). Counts observed during the intervention were almost triple those at baseline and increased in the post-campaign phase to approximately three and a half times those at baseline. Sign recognition surveys revealed at baseline, 51% of the participants correctly identified the walking path signs, which increased to 65% during the campaign (p = .0674). Familiarity with physical activity messages around the workplace increased from 64.6% at baseline to 75.5% during the campaign (p = .097). This study shows initial promise of a theoretically based communications intervention to increase knowledge of physical activity and to promote walking.

摘要

当前研究表明环境(如公园和步道)与身体活动参与水平之间存在关联。本研究旨在实施并评估一项基于沟通的工作场所活动,以提高对当地现有步行道的认知并增加步行量。宣传材料通过传单、电子邮件、网站帖子以及每两周一次的信息亭发放了1个月。在宣传活动的基线期、活动期间和活动之后进行了评估。在活动进行到一半时(p = 0.069)以及活动结束后(p = 0.075),观察到步行活动较基线有接近统计学显著意义的增加。干预期间观察到的计数几乎是基线时的三倍,并且在活动后阶段增加到基线时的约三点五倍。标志识别调查显示,在基线时,51%的参与者能正确识别步行道路标志,在活动期间这一比例增至65%(p = 0.0674)。工作场所周围对身体活动信息的熟悉程度从基线时的64.6%增至活动期间的75.5%(p = 0.097)。本研究显示了一种基于理论的沟通干预在增加身体活动知识和促进步行方面的初步前景。

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