Hicks Joshua A, Schlegel Rebecca J, Friedman Ronald S, McCarthy Denis M
Department of Psychological Sciences, University of Missouri, Columbia, Columbia, Missouri, USA.
Psychol Addict Behav. 2009 Sep;23(3):534-8. doi: 10.1037/a0016259.
Previous research has shown that alcohol consumption can lead to momentary changes in the self-concept (e.g., Steele & Josephs, 1990). In two studies (n = 150), we examined whether the implicit activation of alcohol expectancies (i.e., sociability-related expectancies) would also lead to changes in self-perception. To test this idea, participants first completed a measure of sociability-related alcohol expectancies. In a subsequent laboratory session, participants were exposed to either alcohol-related primes (i.e., pictures or words associated with alcohol) or neutral primes. After the priming task, participants completed an ostensibly unrelated self-concept survey that contained words related to sociability (e.g., "outgoing") and nonsociability related words (e.g., "clever"). For both studies, results revealed that sociability-related alcohol expectancies were positively associated with sociability-related self-concept ratings for participants exposed to alcohol primes, but not for participants exposed to the neutral primes. Implications for the role implicit self-concept activation may have on drinking behaviors are discussed.
先前的研究表明，饮酒会导致自我概念的瞬间变化（例如，Steele和Josephs，1990）。在两项研究（n = 150）中，我们考察了酒精预期（即与社交性相关的预期）的内隐激活是否也会导致自我认知的变化。为了验证这一想法，参与者首先完成了一项与社交性相关的酒精预期测量。在随后的实验室环节中，参与者被呈现与酒精相关的启动刺激（即与酒精相关的图片或词语）或中性启动刺激。在启动任务之后，参与者完成了一项表面上不相关的自我概念调查，其中包含与社交性相关的词语（例如，“外向的”）和与非社交性相关的词语（例如，“聪明的”）。对于这两项研究，结果显示，对于接触酒精启动刺激的参与者，与社交性相关的酒精预期与与社交性相关的自我概念评分呈正相关，但对于接触中性启动刺激的参与者则不然。本文讨论了内隐自我概念激活可能对饮酒行为产生的影响。
