Han H Anna, Czellar Sandor, Olson Michael A, Fazio Russell H
Department of Psychology, St. Mary's College of Maryland.
J Exp Soc Psychol. 2010 Mar 1;46(2):286-298. doi: 10.1016/j.jesp.2009.11.011.
In the current set of experiments, we establish, and explore the consequences of, the imprecision that characterizes the attribute response labels typically employed in the Implicit Association Test (IAT). In Experiment 1, we demonstrate the malleability of the IAT, as conventionally implemented. IAT scores are shown to be influenced by perspective mindsets induced by an unrelated preceding task. Then, we explore how the malleability of the IAT can lead to the inference that attitude change has occurred even when there is very good reason to believe it has not (Experiment 2), and conversely, how it can obscure the detection of attitude change when such change is indeed likely to have occurred (Experiment 3). We provide conceptual explanations for these discrepancies and suggest methodological improvements to enhance the specificity of IAT measures.
在当前这组实验中，我们揭示并探究了内隐联想测验（IAT）中典型使用的属性反应标签所具有的不精确性及其后果。在实验1中，我们证明了传统实施方式下IAT的可塑性。研究表明，IAT分数会受到无关前置任务所诱导的视角思维模式的影响。接着，我们探究了IAT的可塑性如何导致在即便有充分理由相信态度未发生改变的情况下却推断态度发生了改变（实验2），反之，当态度确实可能已发生改变时，它又如何掩盖对态度变化的检测（实验3）。我们为这些差异提供了概念性解释，并提出了方法上的改进建议，以提高IAT测量的特异性。
