Mao Chi-Kuo, Ding Cherng G, Lee Hsiu-Yu
Institute of Business and Management, National Chiao Tung University, 118 Chung-Hsiao West Road, Section 1, Taipei, Taiwan.
Tour Manag. 2010 Dec;31(6):855-861. doi: 10.1016/j.tourman.2009.09.003. Epub 2009 Oct 9.
In 2003, the Severe Acute Respiratory Syndrome (SARS) ravaged many Asian countries. The outbreak of SARS caused a crisis in the tourism industry in many parts of Asia in that year. The purpose of this study is to examine and to compare the post-SARS recovery patterns of inbound arrivals from Japan, Hong Kong and USA in Taiwan. Taking the cusp catastrophe model as its foundation, this study proposes a well-grounded approach to understanding the nature of the recovery processes and to explaining the difference between the recovery patterns displayed by arrivals from Japan and those from Hong Kong and USA. Implications regarding tourism promotion policies are drawn from the analysis.
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