Kabata Paweł, Winniczuk-Kabata Dorota, Kabata Piotr Maciej, Jaśkiewicz Janusz, Połom Karol
Department of Surgical Oncology, Faculty of Medicine, Medical University of Gdańsk, 80-214 Gdańsk, Poland.
Department of Anesthesiology and Intensive Care, Faculty of Medicine, Medical University of Gdańsk, 80-214 Gdańsk, Poland.
Healthcare (Basel). 2022 Feb 20;10(2):397. doi: 10.3390/healthcare10020397.
Social media are growing worldwide platforms for unlimited exchange of various content. Owing to their accessibility and short form, they can be utilized as usable, wide-range communication and information tools for companies, scientific communities, patient advocacy organizations, and special interest groups. This study aimed to investigate whether Instagram profiles can be reliable sources of information and knowledge about nutrition and dietetics.
Random identification of nutrition-related posts was performed using a built-in website search engine. Posts were searched by five popular hashtags: #nutrition, #nutritionist, #instadiet, #diet, and #dietitian, 250 newest posts of each. Advertisement posts were discarded. Each eligible post was then categorized (dietetics, fitness, motivation, other) and assessed with regard to the quality of nutrition information provided (five levels from none to good quality), popularity (number of followers, likes, and comments), and engagement measures (like, comment, and engagement ratio).
A total of 1189 posts were reviewed. The overall quality of the content regarding nutritional knowledge was extremely low (93.9% of all posts), also when divided into categories. Among all posts, 63.8% were categorized as "nutrition and dietetics", while "fitness", "motivation", and "other" categories comprised 8.2%, 4.8%, and 23.2% of the posts, respectively. Posts recognized as dietetics were the most liked (mean = 116 likes per post) and of the highest quality. However, those motivational raised the greatest degree of engagement (32.7%). Posts with cooking recipes were the most commented.
Random post search cannot provide viewers with valuable nutrition information. A dedicated search for high-quality professional profiles is preferred to obtain quality information.
社交媒体是全球范围内不断发展的平台，可实现各种内容的无限制交流。由于其易获取性和简短形式，它们可被公司、科学界、患者权益倡导组织及特殊利益群体用作实用的、广泛的沟通和信息工具。本研究旨在调查Instagram个人资料是否可成为有关营养与饮食学的可靠信息和知识来源。
使用内置网站搜索引擎随机识别与营养相关的帖子。通过五个热门标签搜索帖子：#营养、#营养师、#instadiet、#饮食和#营养学家，每个标签搜索250条最新帖子。广告帖子被剔除。然后对每条符合条件的帖子进行分类（饮食学、健身、激励、其他），并就所提供营养信息的质量（从无到高质量共五个级别）、受欢迎程度（关注者数量、点赞数和评论数）以及参与度指标（点赞、评论和参与率）进行评估。
共审查了1189条帖子。有关营养知识的内容总体质量极低（占所有帖子的93.9%），按类别划分时亦是如此。在所有帖子中，63.8%被归类为“营养与饮食学”，而“健身”、“激励”和“其他”类别分别占帖子的8.2%、4.8%和23.2%。被认定为饮食学的帖子点赞数最多（平均每条帖子116个赞）且质量最高。然而，那些激励类帖子的参与度最高（32.7%）。带有烹饪食谱的帖子评论最多。
随机搜索帖子无法为观众提供有价值的营养信息。为获取高质量信息，最好专门搜索高质量的专业资料。
