Balzan Stefania, Di Benedetto Chiara, Cavicchioli Laura, Merlanti Roberta, Gelain Maria Elena, Zanetti Rossella, Cortelazzo Anna, Marinelli Lieta, Cardazzo Barbara
Department of Comparative Biomedicine and Food Science, University of Padua, Padua, Italy.
Padua, Italy (science communication specialist).
J Microbiol Biol Educ. 2022 Apr 5;23(1). doi: 10.1128/jmbe.00345-21. eCollection 2022 Apr.
"WeSocial: Online Learning Community" is a project aiming to provide students with the basic skills in science communication via social media as a useful tool in their future careers and to disseminate the University Department of Comparative Biomedicine and Food Science activities to the general public. The project is based on two main actions: professional training on science communication and social media strategies, and the establishment of an editorial team composed of students supervised by the teaching staff. When the training phase was concluded, official department accounts on Instagram (bca_campus_unipd) and Facebook (BCA_campus_unipd) were opened. Currently, the students' editorial team (SET) oversees publishing a maximum of 3 posts per week, whose content deals with the academic, research, and educational areas of the department seen through the students' eyes. The social media accounts are constantly growing and becoming a "place" for the virtual community of the department. Since students are both "information producers" and the "audience" of the project, they propose and focus on issues particularly important to them. As a result, the department's social media has become a meaningful and relevant experience for students, enhancing their sense of belonging to the departmental and university community life. Moreover, the project is fostering the interaction between students and teaching staff and, thanks to peer communication, is increasing the awareness of department activities especially in the student audience.
“WeSocial:在线学习社区”是一个旨在通过社交媒体为学生提供科学传播基本技能的项目,将其作为学生未来职业生涯中的有用工具,并向公众传播比较生物医学与食品科学大学系的活动。该项目基于两项主要行动:科学传播和社交媒体策略方面的专业培训,以及组建由教师监督的学生编辑团队。培训阶段结束后,在Instagram(bca_campus_unipd)和Facebook(BCA_campus_unipd)上开设了官方系账号。目前,学生编辑团队(SET)每周最多负责发布3篇帖子,其内容是从学生视角看待该系的学术、研究和教育领域。社交媒体账号不断发展壮大,成为该系虚拟社区的一个“场所”。由于学生既是项目的“信息生产者”又是“受众”,他们提出并关注对自己特别重要的问题。因此,该系的社交媒体对学生而言已成为一次有意义且相关的经历,增强了他们对系和大学社区生活的归属感。此外,该项目促进了学生与教师之间的互动,并且由于同伴交流,提高了特别是学生群体对系活动的认知度。