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1997年至2017年美国经济普查中零售工资单企业零售烟草产品销售额和市场份额的变化。

Changes in retail tobacco product sales and market share among retail payroll establishments in the U.S. Economic Census between 1997 and 2017.

作者信息

Reimold Alexandria E, D'Angelo Heather, Rose Shyanika W, Ribisl Kurt M

机构信息

Gillings School of Global Public Health, Department of Health Behavior, University of North Carolina, Chapel Hill, NC, USA.

College of Medicine, Department of Behavioral Science and Center for Health Equity Transformation, University of Kentucky, Lexington, KY, USA.

出版信息

Prev Med Rep. 2023 Jun 23;35:102294. doi: 10.1016/j.pmedr.2023.102294. eCollection 2023 Oct.

DOI:10.1016/j.pmedr.2023.102294
PMID:37449007
原文链接:https://pmc.ncbi.nlm.nih.gov/articles/PMC10336246/
Abstract

The tobacco industry spends the vast majority of their marketing and promotional budget at retail outlets. However, few studies have used publicly available data to examine trends in the number and types of retail establishments where tobacco products are sold. Using the U.S. Economic Census for 1997, 2002, 2007, 2012 and 2017 (the latest year), we examined the number, type, and sales of payroll establishments selling tobacco products. Nine store types accounted for 94% - 99% of tobacco product sales between 1997 and 2017. had the greatest market share (33% - 49% of tobacco sales). The number of selling tobacco quadrupled; however, market share only increased from 9.6% to 10.3%. experienced the largest decrease in percent of stores selling tobacco. tobacco sales increased in 2012 then decreased in 2017; per store sales volume more than doubled between 1997 and 2012. accounted for less than 1% of the market share between 1997 and 2012, but rose to 6.3% in 2017. Between 1997 and 2017, consumers shifted where they purchased tobacco products. Declining tobacco sales in is a promising trend for consumers seeking healthy food without exposure to tobacco product marketing; however, the consistently large number of tobacco retailers, and thus widespread tobacco availability, is concerning. Consumer tobacco purchase changes over time support the case for point-of-sale policies that affect different retail types, including pharmacy bans, to reduce tobacco retailer density. Additionally, the rapid shift to online tobacco purchasing in 2017 identifies a new target for enhanced regulation and enforcement.

摘要

烟草行业将其绝大部分营销和促销预算用于零售店。然而,很少有研究利用公开数据来考察销售烟草制品的零售机构的数量和类型的趋势。我们利用1997年、2002年、2007年、2012年和2017年(最新年份)的美国经济普查数据,研究了销售烟草制品的薪资发放机构的数量、类型和销售额。1997年至2017年期间,九种商店类型占烟草制品销售额的94% - 99%。 拥有最大的市场份额(占烟草销售额的33% - 49%)。销售烟草的 的数量翻了两番;然而,市场份额仅从9.6%增至10.3%。 在销售烟草的商店百分比方面下降幅度最大。 烟草销售额在2012年有所增加,然后在2017年下降;每家商店的销售量在1997年至2012年期间增加了一倍多。 在1997年至2012年期间占市场份额不到1%,但在2017年升至6.3%。1997年至2017年期间,消费者改变了购买烟草制品的地点。对于寻求健康食品且不接触烟草制品营销的消费者而言, 烟草销售额下降是一个有前景的趋势;然而,烟草零售商数量持续众多,因此烟草随处可得,这令人担忧。消费者烟草购买随时间的变化支持了实施影响不同零售类型的销售点政策(包括药房禁令)以降低烟草零售商密度的理由。此外,2017年向在线烟草购买的迅速转变确定了加强监管和执法的一个新目标。

https://cdn.ncbi.nlm.nih.gov/pmc/blobs/bb72/10336246/75b71cf244ab/gr1.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/bb72/10336246/75b71cf244ab/gr1.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/bb72/10336246/75b71cf244ab/gr1.jpg

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