MIT Sloan School of Management, 100 Main St., Cambridge, MA 02142, USA.
Harmony Labs, 311 W 43rd St., New York, NY 10036, USA.
Sci Adv. 2020 Apr 3;6(14):eaay3539. doi: 10.1126/sciadv.aay3539. eCollection 2020 Apr.
"Fake news," broadly defined as false or misleading information masquerading as legitimate news, is frequently asserted to be pervasive online with serious consequences for democracy. Using a unique multimode dataset that comprises a nationally representative sample of mobile, desktop, and television consumption, we refute this conventional wisdom on three levels. First, news consumption of any sort is heavily outweighed by other forms of media consumption, comprising at most 14.2% of Americans' daily media diets. Second, to the extent that Americans do consume news, it is overwhelmingly from television, which accounts for roughly five times as much as news consumption as online. Third, fake news comprises only 0.15% of Americans' daily media diet. Our results suggest that the origins of public misinformedness and polarization are more likely to lie in the content of ordinary news or the avoidance of news altogether as they are in overt fakery.
“假新闻”通常被定义为以虚假或误导性信息伪装成合法新闻,被广泛认为在网络上泛滥,对民主造成严重后果。我们使用一个独特的多模式数据集,该数据集由移动、桌面和电视消费的全国代表性样本组成,在三个层面上驳斥了这种传统观点。首先,任何形式的新闻消费都远远超过其他形式的媒体消费,在美国人的日常媒体饮食中最多占 14.2%。其次,美国人在消费新闻时,绝大多数都是从电视上获取,这比在线新闻的消费高出大约五倍。第三,假新闻仅占美国人日常媒体饮食的 0.15%。我们的研究结果表明,公众信息错误和两极分化的根源更可能在于普通新闻的内容,或者完全回避新闻,而不是公然的虚假信息。